Posts Tagged ‘colour printing’

In the words of Elvis….

Tuesday, September 7th, 2010

In the words of Elvis…. “A little less conversation a little more action please”

Yes a slightly unusual start to a blog post I know but even though its slightly light hearted, it has a genuine meaning that resonates with many business people when looking to give their business a boost by really taking action.

We all talk an awful lot about doing stuff but often interruptions and distractions get in the way and some of the most important tasks on our to do list get pushed to one side.

Reading emails (oops sorry!), browsing the internet, taking cold calls and colleagues asking you if you”ve got 5 minutes that turns into 30 minutes and before you know it half the day has gone! Even the most disciplined of us have on more than one occasion been guilty of these things or just had one of those days!!

So what do we all look for? Often it is a quick and easy fix, something that will help solve our list of problems so we can get that sense of achievement we get from ticking off the tasks.

In my business, PrintRepublic, we are here to help you get through that list. In your business, does your list include any of the following….

Sharpen up our marketing and look at redesigning our logo and corporate identity
Produce a new suite of marketing literature
Clean up our client and prospect database and send our a direct mail campaign to promote special offers
Redesign our website
Oh and get some FREE luxury Business Cards off PrintRepublic

Sorry, I”m almost certain that last one isn”t on your list yet, but maybe it is now!!

Well we can help you get through your to do list if it includes any of the above items so whats stopping you?

Maybe its the peace of mind and that comfort in numbers that we have in knowing other people have tested the water so you feel comfortable following in their footsteps?

Well click HERE or HERE and see what people are saying about our latest promotion of FREE luxury business cards.

Its important not to just pile through your list and get any solution just to tick it off obviously, you want to solve problems for the long term, we understand that. We want to give you peace of mind so that you are safe in the knowledge you have made the right decision by choosing www.PrintRepublic.co.uk

Thats why we offer all of our clients a 100% Satisfaction Guarantee or your money back on all of our graphic design, web design and printing services.

So what have you go to lose? Well if anything its one less thing to do!

Have a great day and remember what Elvis said about taking action!

Tags: colour printing, free business cards, printing services uk, printrepublic, stefan boyle
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Colour Leaflet Printing

Monday, May 31st, 2010

Printing colour leaflets is a great way to make a big impact with your business promotion. Using colour is something we undervalue and something that is very beneficial when printing leaflets. Every day life is full of colour which makes a good case for printing coloured leaflets.

If you can depict vibrant colourful images in your promotional leaflets you will make a lasting impression. For example if you are a landscape gardener looking to print leaflets a lush green image of a recent garden you have completed with shades of green will convey to prospective customers the quality of your work.

Coloured leaflet printing the impact on customers

Colour leaflets can have a huge impact in the perception of your company. Certain colours are used in different circumstances. Red typically depicts danger or warning, think of stop signs. Purple is known for its luxury image and is often used by chocolate manufacturers. Think about your business and what colours are typically used to depict your industry.

If your business is aimed at children bright colours are ideal. Using the primary colours red, blue and yellow will connect your printed leaflets to imagery of children. If however your business is in the health industry you will probably want to use blues and greens, these colours are typically associated with health.

Colour leaflets look good whether you are using A4, A5 or A6 and should be incorporated into your leaflet design whatever sector your business is in. If your industry is a serious service then you should not be afraid to use colour just be a little more subtle go for lighter shades.

When designing your colour leaflets depending on which sector you work in there may be some colours you want to avoid. For example if you run a dating agency you should avoid green, the colour typically associated with jealousy. Instead you should use pinks and reds the colours for romance.

How can I use colour on my leaflet printing?

There are so many ways you can integrate colour onto your printed leaflets. You may want to use coloured edges to make your leaflet stand out. You may want to use colour in the background, so should you find a pin board to add your leaflet it jumps off the wall to passersby.

Colour can be used to write the content on your leaflet. When deciding on colours to write text make sure the colour used contrasts with the colour which makes up the back ground of your printed leaflet. This is because you want your leaflet to be easy to read. Steer well clear of yellow on white as this is very difficult to read.

If you don’t want coloured text or a colourful background perhaps you may just have a colourful logo. If you want to show pictures of products coloured pictures are far more effective than black and white. If you want colour leaflet printing contact Print Republic for a quote today.

Tags: a4, a6, cheap flyers, colour printing, printing leaflets
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Postcard Printing, The History

Tuesday, May 11th, 2010

Printed postcards, in the form we know them today, have been around for more than 150 years and have remained popular as a way of holidaymakers making their famillies and friends jealous about the great time away they are having on holiday…

The introduction of the postcard

The first postcards were printed by the official post offices in their respective countries. The postcards were very plain and just had a simple address section and a pre-paid stamp on them. It was not until 1894 that the first company received permission from Royal Mail in the UK to print and send postcards through the mail.

The evolution of printed postcards

The new era of postcards were printed through a UK printing service called Stewarts of Edinburgh and they featured famous landmarks, famous drawings and beautiful views. With transportation around the UK made easier with the growth of steam trains, people were heading to the seaside a lot more and postcards became a popular souvenir item for many visitors.

It was not until the early 1930s that comical postcards also became popular with cartoons donning the front pictures rather than pretty scenery. Printed postcards then changed into colourful expressions of humour often depicting sexual innuendos or laughing at something that would be constricted in today’s time as not ‘politically correct’. This type of postcard has now seen its day and they are seen largely as collector’s items.

Postcards today

Today’s postcards are used for all sorts of things and not just to let people know where you have been sunning yourself. Many companies use business printing services to advertise their products or services. Often when you enter a tourist information centre or hotel lobby you will find a rack of postcards that are all selling you something.

The Print Republic postcard printing service alows you to upload your art work online or get one of our team to design your postcard for you.

Tags: a6, cheap printing, colour printing, postcards, promotion
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Get inspired with your business card design

Monday, March 29th, 2010

High quality business cards are an unbeatable way to advertise but it can be tricky to get started with a catchy design. Here are a few ideas to help you to create the best business cards possible as there are a few things to take into account before you get started that may help you to come up with a unique design.

First of all it is important to get quick business cards so use a reliable printing company that offers good prices but also a good level of service. There is no point in ordering 500 flimsy business cards that take a couple of weeks to arrive just because they were a few pounds cheaper! Secondly try brainstorming all the important components of your business and include every detail from what you sell or specialise in through to who your target audience is.

Quality business cards will represent your business so get it all in writing before you attempt to create a design. If you have a slogan then include it on your business cards and if you have a logo then ensure that also appears. Company branding is hugely important in business and so is consistency so if you have produced a website or flyers then ensure the same look and branding is included on your business cards to ensure you have consistent branding throughout all your marketing material.

Quick business cards are a massive advantage as you can’t expect clients to remember who you are if you have nothing to hand over to them. Short of rolling up their short sleeves in the supermarket and writing your telephone number on their hand you must make sure you can pass on your details quickly and easily. Get inspired by simply looking deep into your business and thinking about what you do, who you are, who you are appealing to and take it from there.

At Print Republic we offer a business card design service starting from £35 so get in touch with us for some design inspiration. You can request a quote by clicking the link to the right.

Tags: business cards high wycombe, cheap business cards, colour printing, desi, design service, printing UK
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I have printed flyers, what now?

Monday, March 22nd, 2010

Business leaflets are great for advertising your products and services and it allows people to learn more about your business but once you have spent the time designing your flyers and getting them printed; what exactly do you do with them? The answer is simple; hand them out everywhere to everyone! Printing leaflets in bulk is the best way to gain interest from them as playing the numbers game is a great way to achieve successful advertising.

Advertising online seems to have taken over the world but do not make the mistake of forgetting to use business leaflets as a means of advertising. Flyers and leaflets can be placed anywhere from community centres and shops to places of work, university notice boards and churches. Even the local laundry or supermarket may have an advertising board for such things. The benefits of advertising with promotional leaflets are that it is cheap, easy to organise and simple to do.

Some places of business may even allow you to advertise through them so if you run boarding kennels for pets you could try asking around the local vets to see if they would allow you to advertise in their window or at their counter. Promotional leaflets are simple to design, print and hand out and using vouchers or pull off tabs on a flyer means your flyer can continue to circulate and you will also know how many customers you are getting thanks to your flyers.

Cheap and reliable printing services can be enjoyed at Print Republic and while the rest of the world is going Internet crazy; you can focus on advertising the good old fashioned way and plug into a whole crowd of people that are not online.

Tags: cheap flyers, colour printing, leaflet printing london, local print shop, promotion, uk printing service
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Make people eat more with appetising leaflets!

Monday, March 8th, 2010

The recession has hit many small businesses hard and a quell in customer numbers in the restaurant industry has made the need for well-designed business leaflets more intense. A good flyer or leaflet can turn a flagging business around and with competition stiff and many companies struggling in the tough financial clime; the quality of the design and the low cost of the printing are vital. Too many people in business make the fatal mistake of thinking that printing flyers will increase business costs and yield little return but with a good deal on your printing services that doesn’t see quality thrown to one side you can make a massive return.

It is important to make sure quality is not substituted for a good deal as when someone handles you promotional leaflets they will form a sub-conscious opinion of your business. If the leaflets feel good to the touch, i.e. smooth and clean, they will automatically assume your business is worth checking out, without really being aware of why. All this before they have even read the leaflet itself!

Business leaflets speak volumes about your business and without them you have less chance of alluring tentative customers into your once thriving eatery. Make sure they look and feel professional by considering three crucial points:

1) Make your printed leaflet retainable by ensuring potential customers will not throw it away and forget you by adding a discount or freebie.

2) Create an action point by including phone numbers, website address and dates for forthcoming events.

3) Add some urgency. Set a deadline to get fast results by providing offers that go out of date or are only available on a particular day of the week.

Hunt around for a good deal and don’t think quality has to be forgone for a good price and you will soon have people queuing outside the door for a seat at your restaurant. If you are looking for printed leaflets to promote your restaurant fill out a quote request to the right to get a great deal.

Tags: a5 flyer, colour printing, local printing services
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The best busines cards

Tuesday, January 26th, 2010

Whatever your business is and whatever service or product you are advertising; only the very best business cards will do! The internet is a wondrous invention and we all know how vital a part it often plays in so many people’s everyday lives now that it is hard to remember a time when we weren’t Googling everything! How did we used to find out things without Wikipedia and how on earth did we used to book holidays without completing a Google search first?

Googlecentric is a term that refers to people who think in terms of Google. For example, you ask someone a question and they reply more often than not with: “Hold on, let me Google that!” or “I don’t know but I know a search engine that does…..” The best business cards can be found by being Googlecentric as the internet is a visual way to view other designs that look great as well as those that you want to avoid. Sketching a rough design and actually seeing designs printed in colour on the web are two totally different things and looking through previous success and failure examples is an ideal way to create an unbeatable design.

There are numerous ways to create high quality business cards and Google can work as your own personal assistant when it comes to creating a design. Search for designs that are essentially your competition by looking at business cards in the same sector as yourself and see what they are missing. Get into some online forums and ask people what they would want to see from your business cards and create a folder full of potential ideas that you can pull off the Google images pages. High quality business cards can be created through a little creativity and by acting a little Googlecentric!

Tags: advertising, cheap printer, colour printing, print company
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A brief history of the etiquette of business cards

Wednesday, January 13th, 2010

History shows that the earliest records of professional business cards used to promote one’s business were used in 15^th century China and they often included a map so customers would know how to get to a business. As well as a map they would also include the same basic information that one would expect to find on professional business cards today i.e. name and business type.

During the 19^th century, anyone in Europe or the US who wished to be taken seriously in business would own a stack of high quality business cards to hand out to potential customers. There was a lot of specialised etiquette surrounding the use of business cards in these days and if you were to hand one out there were certain hushed rules that one must follow. For example, if you were visiting a client’s house you would be greeted at the door by a servant who would likely hold out a silver tray to place your card in. The card will be taken to the head of the house and if your card is returned you would simply leave without receiving an explanation.

Men had to carry them loose in their pockets while women were allowed to use a card case. However, women were only allowed to own high quality business cards if they had been part of society for at least a year. Men must have enough cards ready to give one to every female member of a family rather than just one and only middle to upper class people would be able to afford such a luxury. Oh, how times have changed! Men, women, old, young, poor, rich; anyone running their own business now owns a set of high quality business cards and you are free to hand out as many as you want to whoever you want, whoever you are!

Tags: colour printing, good business card printing, printing service uk
Posted in business card printing | 2 Comments »