Posts Tagged ‘leaflet printing’

What makes great business leaflets?

Friday, November 20th, 2009

If you own a business then you will be fully aware of the importance of producing business leaflets as part of an advertising and marketing campaign for your company. Leaflets must be attractive and they have to make potential customers interested in your event, product or service that you are offering. They must therefore contain the relevant information and have an appealing look that will attract your target audience to make them pick it up and read it. But how do you know what makes an attractive leaflet and what makes your target audience pick it up in the first place?

UK leaflet printing services can often help you to create the perfect design but if you want to do your own then there are a few basic pointers to bear in mind. Many experts in design and graphics industries warn businesses to make sure that their leaflets are clear and simple, in order to allow everyone to read through them quickly and with ease. Think about all the ‘e’ words:

  • Excite
  • Entice
  • Educate
  • Enthuse
  • Entertain

Use all of these in your leaflets without making them too fussy. Only include information that is needed and there is no harm at having a good look at the competition and see what you are competing with. This allows you to get a clear idea on what looks good and what doesn’t work on a business leaflet.

You can also ask your current clientele what they think would work best by adding a comment section on your website and see what ideas they can come up with. Lastly, a pointer that many overlook is to make sure that the size of your leaflet is as universal as possible to make that it will fit in all of the stands that you want to place them in.

UK leaflet printing is offered by Print Republic and we are happy to provide you with any information about all of our printing services and products.

A5 leaflets – Which sizes really work

Tuesday, November 10th, 2009

Choosing between A5 leaflets and smaller or larger designs can be hard work. The printing world can be full of tricky decisions and it really can be taxing to know which colours, fonts, sizes and designs will actually be successful. As soon as you think you have stumbled on the winning formula business will slow again and you will need to redesign and start all over.

Choosing the correct size is mainly down to what your business is. What products are you selling? What services are you offering? Who are your clientele? All of these answers have to be identified before you make your design but they also need to be considered when you are choosing the size of your leaflets/flyers.

A5 flyers

The larger the size the more details should be put on. You should go with a larger size if you need to gain the trust of your readers i.e. a nursery or boarding kennels. People won’t send children or pets off to just anybody so you need to include qualifications, experience and other relevant details. Pictures should also feature as people tend to only trust what they can see.

A6 flyers

A business that is offering a one off event i.e. a sale or an opening night should use a small size as there is no reason to make the pages look cluttered with an overdose of information. If you are offering services that don’t involve serious issues like child care or nursing then you don’t have to provide numerous details. Just the where, when, how to get there and why your customers should go there works well.

For all of your printing service needs visit Print Republic’s website and find out what sizes they offer.

Leaflet printing to promote your business

Friday, October 2nd, 2009

Leaflet printing is an excellent way to alert people about your business services. No matter what business you are in a printed leaflet can get a message across. Leaflets can be printed in a variety of sizes A4, A5 and A6.

Leaflets are a great business promotional tool. Many businesses print out 5000 leaflets and do a leaflet drop going door to door posting the printed leaflets through potential customers’ letter boxes. If you don’t fancy walking to 5000 letterboxes you can also print leaflets and send them via post as a direct mail campaign.

Another great way to distribute leaflets if you want to reach the whole of the UK is to use your printed leaflet as an insert in a magazine. By printing leaflets to go into magazines you can target your audience by the type of publication. This will improve the effectiveness of your leaflet marketing. Usually leaflets inserted into magazines are often glossier than door drop leaflets. This is because the leaflet has to compete for your attention with the rest of the magazine.

If you are looking to print leaflets to promote your business talk to Print Republic about the best way to go about this. Getting the leaflet designed correctly with the right size and paper weight can make a big difference to the success of your marketing campaign.

A5 and A6 leaflet printing

Wednesday, September 16th, 2009

A5 leaflet printing is a great tool for business promotion. The dimensions of an a5 flyer are 210mm by 148mm. This gives you plenty of room on your leaflet to promote your business and give people plenty of information to get them interested in what you do.

A5 leaflets printing is very common and is one of the most popular leaflet sizes available. You can get 1000 A5 leaflets printed for only £75. If you are looking for cheap leaflet printing you may want to go for an A6 leaflet. An A6 flyer is 105mm × 148mm and 1000 printed leaflets will cost only £60. There is still plenty of room on an A6 flyer to get your message across.

Deciding between A5 and A6 leaflet printing can be a difficult decision as when you are printing going for the cheapest printing is not always going to be best for your promotion. Take a think about the design of your leaflet. If you can fit your message into an A6 leaflet go for it, but if you have more to say do not squash it in and go for an A5 leaflet.

Print Republic can print flyers and leaflets in A4, A5, A6 and DL. You can upload your own design or you can use the design service to determine which size leaflet you should print.

What size flyer should I print?

Tuesday, August 11th, 2009

Flyer printing can be very effective but choosing the right leaflet size can often be a difficult decision. So, you have chosen your design and sorted out your wording but you have no idea whether you want A5 flyers or A6 flyers! Both are a popular choice as a flyer is designed to be more compact than a booklet or poster but knowing which will benefit your promotional leaflet is partly down to the type of business you are promoting. If you have a lot of information that is essential to the advert, like a snapshot of a menu for a takeaway restaurant or a map of a new club, then use the larger A5 flyers. However, if you are simply advertising a sale at a well know location A6 flyers will do the job just as effectively.

Your target audience should also play a part in your decision as if you are advertising a children’s farm or local fairground colours should be bright and text should be bold which will take up space so A5 flyers may be more suitable. UK leaflet printing services will be able to offer you advice on which size will suit your business leaflets so get in contact with a company that offers leaflet printing, UK, and see what they recommend.

A6 flayers are easier to handle and if you can create a good advert on the smaller canvas then use the smaller size. A5 flyers allow you to communicate a longer, and possibly more effective, message to your audience and they tend to be the more popular choice. Club nights, festivals and local events may not require a lot of details, whereas new eateries, sales and services may need to be printed onto A5 flyers to include all of the necessary information. Think about your information before you decide on a size and ask the professional for help if you are still unsure.

Leaflet printing for festivals and gigs

Thursday, July 23rd, 2009

Summer is finally here and for many people that means it’s time to party! Printing leaflets is the ideal way to spread the word and attract revelers. All sorts of entertainment venues like clubs, festivals and music concerts thrive in the hot summer months and they can only boom if they are full of party goers and of course they will only be full if the events are advertised properly. Flyer printing can be found at good summer prices and with a choice of sizes ranging from A6 to A4 and leaflet printing services competing for your custom you can be sure to get a good price.

Print Republic recently offered a summer sale with massive savings on printing leaflets and there is the option to get your leaflets printed in full colour, A5, A6, DL and with your choice of single or double sided printing. Leaflets are perfect for getting the attention of lots f people and that’s why there is no better way to advertise an event that relies on people attending.

There is no harm in being funny with your flyer printing. Add a catchy phrase on the top to make people read on and go for something with a wide appeal like “A hangover is the wrath of grapes.” If you are printing leaflets to advertise a drinks deal then include something like “One Tequila, two tequila, three Tequila floor!” and write underneath “buy three get one free!”.

Think About Your Signs!When you are using a printing service to advertise anything from a local festival or event to a special club night, it is essential that you use a company that can be trusted to get the wording and design right. Something that Florida based photographic company Flicks didn’t take into account with their shop face sign………

Print Republic have fantastic flyer printing special offers for this summer. You can order 1000 A5, A6 or DL flyers for only £99.

Business card printing – What makes a good business card

Thursday, April 23rd, 2009

Business card printing can often be overlooked when you’re setting up a business. But how important is the quality of your business card in the overall scheme of things? Well, no one can deny that in business good first impressions can go along way and often business cards are part of that initial connection.

Print Republic is your friendly local printers, we are a UK print firm trading nationwide that designs and prints quality business cards at cheap prices. In aid of this we have devised a few helpful pointers on what makes a good business card.

If your business cards are cheap looking, poorly designed and flimsy this can give a very unprofessional first impression. This does not only apply to business cards but also letterheads, brochures, flyers and compliment slips.

You should treat a business card as a piece of marketing it’s your chance to advertise who you are, what you do and your ethos. Business card printing is an art and the quality of the card used is very important. For example, a popular option for business card printing is matt laminate on both sides and a card quality of 400GSM (GSM refers to grams per square metre and is used in the measurement of material density). This gives the business card a quality thickness and texture.

Your business card should be memorable. People in business receive business cards all the time and they are often lost amongst the heap. The business card is your opportunity to stand out amongst the crowd and perhaps differentiate yourself from your dreary competitors.

Make sure your business card design fits in with the rest of your brand, consistency is crucial. Print Republic has experienced designers that have worked with many businesses and industries. If you are unsure about the design, Print Republic can take care of everything from the initial concept, design and business card printing. Alternatively, you can also simply upload your design and leave the rest to us, it’s that easy.

Font size and style is also very important with any business card. The style of font can affect the way people perceive your business and the positioning of your company. For instance are you trying to be young and funky or conservative and corporate?

Ideally you should take the opportunity and use both sides of the card to advertise your company details, type of business and ethos or slogan. If you get your business card printing right it can greatly improve the first impression of yourself and your business.

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